I'm a strategy, transformation, and business operations professional with more than 10 years of experience helping organisations navigate growth, change, and complexity.

Throughout my career, I have worked across enterprise organisations, startups, and founder-led ventures, leading initiatives spanning business transformation, customer experience, operational excellence, service design, organisational change, and strategic delivery. My experience combines big-picture thinking with hands-on execution, enabling me to bridge the gap between strategy and implementation.

I have held leadership roles within global organisations including Meta, CBRE, and Grassfish, supporting international teams, complex transformation programs, and customer-focused initiatives across multiple markets. Along the way, I have worked with and supported globally recognised brands including BMW, Porsche, Schindler, COOP, Visa Europe, and Engel & Völkers.

In addition to my corporate experience, I have founded and supported multiple ventures, helping entrepreneurs transform ideas into structured business concepts, operating models, pitch decks, customer experiences, and growth strategies. I am particularly passionate about helping founders and organisations move from uncertainty to clarity by creating practical plans that turn ambitious ideas into reality.

Today, I work with businesses, leaders, and entrepreneurs to create alignment, solve complex challenges, improve ways of working, and build the foundations needed for sustainable growth and transformation.

Whether the challenge is strategy, operations, AI adoption, organisational change, product discovery, or venture development, my focus remains the same: creating clarity, building momentum, and delivering meaningful outcomes.